By Sharla SikesIt may seem like we’ve talked about Web 2.0 ad nauseum, but that’s because it’s a hot topic in the world of customer relationship management. And there are a lot of ways it can benefit businesses of all sizes, too. Today’s question: Should you add a customer module to your CRM system?

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By Sharla Sikes Within the complex world of customer relationship management, categories have emerged to further define the concept.

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