Entellium just announced it’s going to release a “gamer influenced design” which is intended to create a CRM application that is both rewarding and challenging for salespeople. This new version which is due out in May, is called “Rave CRM“. I think Entellium has the right idea and is definitely thinking outside the box, but [...]
CRM Comments's archives
CRM the Game?




(1 votes, average: 3.00 out of 5)Apr
CRM in 2006 – Looking Back




(No Ratings Yet)Dec
It’s hard to believe that it’s time to make predictions for the year ahead — it feels like I just finished that job, but here we are again. I dug up my 2006 predictions and was amazed at how close some of them were. The lesson I derive here is that I must not have [...]
A Five-Year Vision for CRM: Seven Key Trends




(No Ratings Yet)Feb
For the past several years, I’ve been writing annual predictions for the CRM industry. It’s all been good fun and forces me to sit down once a year and think about important developments. How did I do last year? Judge for yourself by reading my CRM Industry Predictions for 2005. It’s far easier to write [...]
Scott Jones On The Real Value of CRM




(1 votes, average: 4.00 out of 5)Aug
A recent post by Scott Jones in regards to my article "CRM Buying Cost Basics" really hammers home a great point. You can buy the greatest software available but without the right implementation and user adoption, it’s almost worthless. Scott Jones: David … you make an important point here that my partners over at Accenture [...]
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